Festival Lands

Take Part Marketplace

promote and sell your crafts & products during the festival

Small business, exciting start-up, or innovative pop-up? THE LONDON FESTIVAL invites you to apply to our 150-stall marketplace where you can sell your products and crafts.

The rules are simple: 55% of each item sold must have been made in the capital. This ensures visitors are buying ‘Made in London’ consumer goods, in-line with the festival’s ethos.

sell products on festival online store

Selected stallholders can sell their products on TLF’s online store 3-months before festival launch and up to 6-months after the festival ends.

listing and ads: the festival guide

All participating vendors with be listed in TLF’s festival guide. You’ll also be featured in marketing campaigns across our social media channels and showcased on the official website.

festival cashless pos integration

All vendors will be seamlessly integrated with TLF’s cashless infrastructure. POS (point of sale) terminals will be provided, allowing businesses to manage their stock and process payments.

be featured on festival social media campaigns

We’ll increase your business’ visibility by featuring your products in our social media campaigns. All provided free of charge to our 150 selected vendors



You’re invited to sell your wares at the festival’s bustling marketplace! TLF is offering London-based businesses a vibrant, attractive stall. Easy sign-up process, no commitment!


If you’d like to sell your products at THE LONDON FESTIVAL in 2023, sign up to receive registration documents.


Fill out the documentation and submit your application. Chosen business can create an online profile where they can sell up to 10 retail items pre-festival.


You’ll be allocated a marketplace stall, fully integrated with our cashless infrastructure (which makes the shopping process easy and safe). No fees! No commission! Every sale is yours to keep!

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